Refreshed MyU Design

Category: Interactive

Choose a Subcategory:
website

Target Audience:
Students, Staff, Faculty on all campuses; parents and job-seekers

Date(s) Published:
October 2017

Quantities Produced:
n/a

Objectives:
Improve the mobile experience of MyU and create a newer, cleaner interface with less visual clutter and better usability, while maintaining familiarity with MyU for our users. Create a new top navigation structure for easier navigation to pages both inside and outside of MyU –while maintaining the pieces of the navigation that already worked well for people.

Outcomes:
We’ve had incredibly positive feedback from the community, including positive Tweets and emails from students. Our bounce rates are down and number of pages visited per session are up.

Resources:
We had a team of 4 business analysts, 2 developers, and 1 content expert working on the project along with our directors, a student worker, and a project manager. 2 of the BAs were newer to the team. We had help from the Usability Lab on campus with testing. We completed the project in 6 months.

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